Bayer Healthcare Avelox

www.avelox.com

The Challenge

Bayer Healthcare wanted to develop an international website for Healthcare professionals and people suffering from certain types of pneumonia, sinusitis and chronic bronchitis. For healthcare professionals, Bayer wanted to provide a useful, informative resource for its leading antibiotic, Avelox. For sufferers, Bayer wanted to produce an educational resource to enable them to learn about antibiotics and respiratory tract infections.

Our Solution

Red Snapper researched the subject area, creating and editing the content; designing and programming the website; developing the SEO strategy; producing graphs and diagrams and converting complex data into easy to use and accessible tables. In addition Red Snapper was appointed to manage translations and language variants.