www.camcocleanenergy.com/Background
Camco Clean Energy is a leading climate change and sustainable development company. They provide world class strategic, technical and financial solutions for all carbon related issues; providing solutions for the public and private sectors, in the developing and developed world and across all the stages of the carbon management process.
The Camco Group consisted of six international trading companies (including ESD), which in March 2009 were integrated and united under the single brand name of Camco. Their aim was to consolidate and strengthen the company’s global position and service offering, to create a unique and full-service proposition in climate change and sustainable development.
The Challenge
Red Snapper were asked to reflect this consolidation and present Camco Clean Energy as a unified brand through a single, multi-lingual web presence; bringing all regional sub web sites under the same umbrella brand and design, whilst still allowing for flexibility of localised, market focused content.
The solution had to educate, engage and develop interest from both new and existing clients about Camco’s services. Camco Clean Energy had to be able to update the website in various languages through a CMS, and also capture data from visitors to use as a basis for CRM.
Our Solution
Red Snapper tailored its CMS for international locations, which allows them to manage their own translations. The website is translated into two languages: English and Chinese.
Furthermore, the CMS allows for inter-related case studies and articles to be automatically presented together, allowing the visitor to read relevant articles and links with ease.
As a listed company Camco Clean Energy is required to make key company information available to investors. The website therefore includes an investor relations section, which pulls information from the London stock exchange, including share price charts and RNS news feed.
Client Feedback
"Camco Clean Energy engaged Red Snapper to develop a new website from scratch, on a platform that would enable us to manage and update content across multiple regional micro-sites.
Under a pressing timeframe, Red Snapper delivered a highly functional site that met our often complex requirements, including multi–language variations and dynamic content.
I was impressed with the team’s creativity and responsiveness, and ability to always offer solutions to our development challenges. The result was on-brief and exceptionally future proof enabling us to manage any expansion or modification requirements. "
Ben Copcutt, Marketing Director, Camco Clean Energy